What’s Planned

Talks and Panels

Day One: Get Inspired

Equestrian businesswomen from across the industry will come together to talk and share their insight on various topics with a keynote speaker followed by four panels.

PANEL: Creating Your Company Values
Topics: Social Responsibility, Organization identity, CSG, Diversity, Sustainability, Brand Values, Charitable Giving, Core Principles - It’s what’s today’s customers demand.

PANEL: Business in a Social World
Topics: Social Media, Photography and Best Practices, Podcasting, Marketing, and Advertising

PANEL: Money Matters
Topics: Finance, Getting Investors, Money Management, How to Price Goods and Services, Options for Independent Contractors, Savings and Retirement

PANEL: My Business Story
Topics: Panelists Share Their Stories of Starting a Business and What You Need to Know  - personal accounts of how women started their businesses and the challenges they faced getting it off the ground, when to make the leap, and what they experienced.

Networking Lunches and welcome cocktail party

Meet and chat with women from across the equine industry while enjoying the complimentary lunch on both days, plus a welcome cocktail party on day 1. Compare notes, show pictures of your horses (or kids), talk best practices, and share contact information.

Workshops

Day Two: Take Action

Work directly with experts on various topics to learn, follow concrete steps to improve yourself and your business, and achieve goals on such topics as accounting, marketing, resiliency, positive reinforcement, equine business law, and raising capital.